Industries

Nine categories,one search journey each.

The nine ecommerce categories we run growth for, and how a buyer in each one actually searches before they order.

• Fashion & Apparel Clothing is bought on fit, return policy and how it looks on someone real.
• Beauty & Skincare Skincare is bought on ingredients, skin type and proof that it worked for someone with the same problem.
• Health & Wellness Supplements are bought on trust before they are bought on price.
• Food & Beverage Food is bought on taste, on what is in it, and on how fast it arrives.
• Fitness & Equipment Nobody buys equipment on the first visit.
• Wine & Alcohol Wine is picked for a meal and then checked against where it can ship.
• Jewelry & Watches The research runs long and it keeps circling one thing, whether the stone is real.
• Pet Pet parents buy for the animal in front of them, not for your product category.
• Home & Furniture Furniture is bought slowly, in a room the buyer is imagining.