01
Onboarding
Check what has to be true first.
We take access, confirm you can serve at all, and agree the one number.

A complete build in OpenAI Ads Manager: verified account, campaign and ad group structure, context hints, the OpenAI Pixel or Conversions API, and landing pages the OAI-AdsBot crawler can actually reach.
Addition is the new-gen marketing agency for e-commerce brands







Nothing serves until everything is right.

Three sentences store owners say to us before this work starts.
Do you say even one of these?
We created an account and never got anything to serve.
Nobody could tell us whether the tracking is even working.
Our landing page blocks the crawler and we did not know there was one.
A roadmap no prompt can write.
Ideation, strategy and the roadmap all happen in these six steps. This is the part no AI can do, and it is where the value of our work comes from.
01
Check what has to be true first.
We take access, confirm you can serve at all, and agree the one number.

02
Name every reason it is not serving.
If an account already exists we read it against how the platform actually works, one not serving reason at a time.

03
You are being read, not skimmed.
An AI assistant restates you before a person sees you, so the wording has to survive being repeated by a machine.

04
Learn the surface while it forms.
The habit is still being built, so we read what the platform documents, what is serving today, and what is not yet possible.

05
Build the feed before the campaign.
In this channel the feed is the campaign, so the order starts with the catalogue and ends with the bid.

06
A beta moves without warning.
We read delivery and spend every week, because a channel this new changes underneath you between reports.

From official Apple retail to global travel platforms, these are the stores we run search for.
We check what has to be true before an ad can serve at all: the account, the feed, and whether the crawler can reach your pages. You get the answer before any budget is committed.