Tools
16 free tools,no account needed.
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Search and AI visibility
The files and tags that decide whether a crawler, or an answer engine, can read your store correctly.
Paid media
What a campaign costs, what it has to return, and what you can afford to pay for a customer.
- CPM Calculator What a thousand impressions costs, and what a budget buys at that price.
- CPC Calculator What one click costs, and what it costs by the time it becomes an order.
- CTR Calculator The clickthrough rate you have, and the impressions a target needs.
- CPA Calculator What an acquisition costs, and the ceiling your margin allows.
- ROAS Calculator What the spend returned, and whether the margin leaves any profit.
- Break-even ROAS The number below which a campaign is losing money.
Customers and revenue
Customer acquisition cost, lifetime value, ARR, and net new MRR, side by side.
- CAC Calculator What winning a customer costs, including the parts a platform cannot see.
- LTV Calculator What a customer is worth before you decide what one costs.
- Cost Per Lead Calculator What a lead costs, what a qualified lead costs, and what a customer costs.
- ARR Calculator The recurring base, and the net new figure that shows its direction.
Conversion
The rate you have, and what a change to it is worth against the traffic you already have.