Tools
16 free tools,no account needed.
Six free tools that run entirely in your browser. No account, no backend, nothing uploaded.
Search and AI visibility
The files and tags that decide whether a crawler, or an answer engine, can read your store correctly.
Paid media
What a campaign costs, what it has to return, and what you can afford to pay for a customer.
- CPM Calculator What a thousand impressions costs, and what a budget buys at that price.
- CPC Calculator What one click costs, before and after it becomes an order.
- CTR Calculator The clickthrough rate you have, and the impressions a target needs.
- CPA Calculator What an acquisition costs, and the ceiling your margin allows.
- ROAS Calculator What the spend returned, and whether the margin leaves any profit.
- Break-even ROAS The number below which a campaign is losing money.
Customers and revenue
What a customer costs, what one is worth, and what the recurring base is doing.
- CAC Calculator What winning a customer costs, including the parts a platform cannot see.
- LTV Calculator What a customer is worth before you decide what one costs.
- Cost Per Lead Calculator What an enquiry costs once the unqualified half is priced in.
- ARR Calculator The recurring base, and the net new figure that shows its direction.
Conversion
The rate you have, and what a change to it is worth against the traffic you already have.